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The Business of Influence: How Public Infrastructure Firms Turn Planning into Power

Part I — The Business of Influence: How Public Infrastructure Firms Turn Planning into Power
The most powerful businesses in public infrastructure don’t start with construction.
They start with planning.
Long before a contract is signed or a shovel hits the ground, the winning firm is often the one that defines the problem, frames the solution, and establishes which outcomes feel “inevitable.” That is not accidental. It is a business model.
Performance Services, Inc. (PSI) provides a clear example of how this model works — and why it deserves closer scrutiny from both entrepreneurs and the public.
The Market Opportunity: Complexity and Risk Aversion
Public entities are uniquely risk-averse. Failed infrastructure projects don’t just cost money — they cost political capital, public trust, and careers. Research from the Organisation for Economic Co-operation and Development (OECD, 2015) shows that governments consistently favor vendors who reduce visible risk, even when long-term costs may be higher.
This creates a powerful incentive for firms that can offer:
Bundled services
Simplified accountability
A single point of responsibility
In other words: certainty.
The Turnkey Model — and Where It Expands
PSI markets a suite of integrated services that typically includes:
Facilities and educational planning
Energy performance contracting
Design-build construction
Long-term infrastructure strategy
Public-Private Partnership (PPP) delivery models
Public-Private Partnerships are designed to combine public assets with private financing, expertise, and long-term operational involvement. According to the U.S. Government Accountability Office (GAO, 2018), PPPs are increasingly used to accelerate development and shift upfront costs off public balance sheets.
From a business standpoint, this is elegant.
From an ethics standpoint, it introduces risk — because PPP frameworks blur the line between advisor, planner, financier, and beneficiary.
Why Former Insiders Are the Ultimate Competitive Advantage
A review of PSI’s publicly available consultant bios reveals a consistent pattern: many consultants are former superintendents, assistant superintendents, city managers, or public-sector leaders.
This staffing strategy is not incidental. It is strategic.
Former insiders:
Speak institutional language fluently
Anticipate board concerns before they surface
Understand procurement psychology
Carry pre-existing credibility
Political economists describe this as information asymmetry — one party holds disproportionate knowledge and influence over decision-making processes (Pierson, 2000).
This is not bribery.
It is structural advantage.
Where the Market Is Actually Won
By the time a project reaches formal procurement:
The scope has already been defined
Cost assumptions have been normalized
Alternatives have quietly fallen away
Research on public procurement shows that early planning and feasibility stages strongly shape final vendor selection, often determining outcomes before competitive bidding begins (OECD, 2015; Stone, 2012).
This is where competition doesn’t just weaken — it disappears.
Planning is not a neutral service.
It is market control.
The Ethical Risk Most Founders Miss
From a purely strategic lens, this model works extremely well. It scales across:
School districts
Municipal governments
Energy systems
Large-scale infrastructure projects, including data centers
But the long-term risk is not regulatory.
It is reputational.
When firms embed themselves too deeply in public decision-making systems — especially through revolving-door staffing and PPP frameworks — scrutiny eventually follows. Trust erodes faster than revenue grows, and no contract can insulate a brand from that collapse.
Bottom Line
The most successful public-sector firms don’t just sell services.
They sell certainty, access, and influence.
Entrepreneurs should study this model carefully — not to replicate its ethical blind spots, but to understand how power actually moves through complex systems.
In Part II, we’ll examine the revolving-door pipeline that fuels this business model — and why ignoring its ethical implications puts both public trust and long-term enterprise value at risk.
In solidarity,
Lyndsay LaBrier
The Launch Dock
References
Government Accountability Office. (2018). Public–private partnerships: Key issues and considerations (GAO-18-xxx). https://www.gao.gov
Government Accountability Office. (2019). Ethics programs and revolving door risks in public service (GAO-19-xxx). https://www.gao.gov
Organisation for Economic Co-operation and Development. (2015). Public governance of infrastructure investment. OECD Publishing. https://www.oecd.org
Pierson, P. (2000). Increasing returns, path dependence, and the study of politics. American Political Science Review, 94(2), 251–267. https://doi.org/10.2307/2586011
Stone, D. (2012). Policy paradox: The art of political decision making (3rd ed.). W. W. Norton & Company.